2.24.2011

Walk the walk: support your farmer directly

I must share this incredible post by Crystal Cun of the film FRESH* (hitting theatres later this year)



"Take a glance at your grocery bill. How much of that money do you think goes to the farmer who produced the food? Half? 70%? Actually, in the U.S., only 19% of the money spent on food goes to farmers and ranchers (USDA). And this share has been shrinking for the last few decades. The other 81% goes toward transforming these raw foods into processed products and transporting them to your grocery’s shelves."

Please go to their blog to read the full post.

Here's their movie's trailer, in case you're interested in learning more! I hope so :)



*About the film: FRESH celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Each has witnessed the rapid transformation of our agriculture into an industrial model, and confronted the consequences: food contamination, environmental pollution, depletion of natural resources, and morbid obesity. Forging healthier, sustainable alternatives, they offer a practical vision for a future of our food and our planet.

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